To celebrate hitting 1 billion YouTube views (congratulations from all of us at Game Hype!), YouTube channel Simon’s Cat has announced the launch of a new merch shelf feature.

Simon’s Cat does a variety of different videos, which include gaming videos! Now you will be able to shop while they watch, directly under videos. This is thanks to both YouTube and Teespring, who recently announced the expansion of their merch shelf feature in Europe, giving content creators the opportunity to sell custom merchandise directly under their videos.

A wide range of products are available on the channel, including a diverse range of t-shirts, hoodies, jumpers and baby grows. There are also Christmas options, including a sweater reading: “All I Want for Christmas is Mew”.

Will you be purchasing any of this new Simon’s Cat merch? Be sure to let us know your thoughts in the comment section below.